College Students Launch Startup to Fill a Niche What began as a marketing consulting and branding transactional relationship grew into a rewarding mentorship and coaching role with two ambitious college students who launched their venture just prior to graduating. We worked with Rida on business and marketing strategies to secure investors and partner universities. Naming […]
Our Work - Tagline Creation
ASSA ABLOY Marketing Brochures
Bringing New Light to Interior Architecture CSG has been providing graphic design and collateral development for ASSA ABLOY for many years so when the company acquired the Frameworks company, ASSA ABLOY asked CSG to create a brand for Frameworks that would provide an individual identity for Frameworks but at the same time, complement ASSA […]
Sudden Infant Death Prevention Education
Is your Baby a Safe Sleeper? To meet Connecticut legislation requiring hospitals to educate parents and guardians of newborns about best practices for a safe sleep environment, CSG worked with a public-private collaborative which included Connecticut state agencies – the Office of Early Childhood, Department of Children and Families, Department of Public Health, Department of […]
Launching New State Agency for Early Childhood
The more you know, the better they grow. The goal of this statewide, bilingual, marketing campaign was to announce the formation of the Connecticut Office of Early Childhood, a resource for information, service, and education. Target audiences of the campaign included families of young children, providers in the early childhood community and other early childhood […]
Support for Choosing Quality Child Care
Thrive! Launching Connecticut’s Quality Recognition & Improvement System (QRIS) CSG worked with the United Way of Connecticut 2-1-1 Child Care and the Office of Early Childhood to launch Connecticut’s Quality Recognition and Improvement System (QRIS). The statewide program included the development of print materials and the Thrive website – to introduce the system, outline, the […]