A SAFER, MORE SUSTAINABLE RIDE SHARE VENTURE | Branding and Mentoring a Startup

College Students Launch Startup to Fill a Niche

What began as a marketing consulting and branding transactional relationship grew into a rewarding mentorship and coaching role with two ambitious college students who launched their venture just prior to graduating.

We worked with Rida on business and marketing strategies to secure investors and partner universities. Naming and branding the venture, pitching to potential investors and partners was all part of the all-in engagement. What a fun ride!